Take advantage of useful technology by making good use of these apps and incorporating them into your business strategy. Here’s a list of apps that we think every t-shirt brand owner should be using.
Square is an app that turns your phone or mobile device into a cash register, letting you accept credit card payments on the go. Perfect for trade shows, pop-up shops, and any other face-to-face sales opportunities. Square works by plugging a card reader into your phone or tablet’s audio jack and setting up a merchant account. Once that’s set up you can create products, add photos and set prices, just like you would on your online shop. The download is free, the card reader is free, and there’s no membership fee. However, there is a charge of 2.75% per transaction, but this is a minimal fee for such a useful app.
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The Google Drive app is an extension of the desktop version of Google’s Microsoft Office inspired library of useful applications. Create everything from documents to spreadsheets, and even store files in it. Any business can benefit from utilising the app as a digital binder to organize all your planning & development, sales data, and business files. Create your list of monthly goals on your desktop and refer back to it while in line at the supermarket. Jot down a t-shirt idea in class and elaborate on it when you finally get to your laptop. Google Drive offers different storage levels ranging from 15G of storage for free to 30TB of storage for $300/month.
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Instagram is the hottest social media app at the moment. You’re missing out if you’re not using Instagram to promot your t-shirt brand yet. Businesses can use the app to showcase current offerings, preview upcoming offerings, and give fans a behind the scenes look at the day-to-day lives of the brand owners. Through photos you can connect with your fan base and make the brand to consumer relationship stronger by interacting with them. Download Instagram to your phone if you haven’t already and take random shots of your business as you go on with your day and post the best ones by the end of the day. Use relevant popular hashtags to help potential fans discover your brand.